For a lot of western businesses, running ads in China is a bit of a mystery. And with so much false information around the subject,
AdChina's blog aims to deliver insight, expertise and inspiration on the topics of digital marketing, consumer behavior, e-commerce and branding in China to help managers and marketers create sustainable growth in their companies.
In 2019, China amassed an astounding $1.93 trillion in e-commerce sales — making it the largest digital market in the world, with an international market share
In 2019, Singles Day in China broke worldwide records — generating almost $40 billion for Alibaba in just 24 hours, outselling both Black Friday and
China has become an incredibly valuable market for foreign businesses over the past decade, particularly as consumer spending continues to rise. For example: On 2018’s